Ocean park

The Sandbox NFT Metaverse Partners Ocean Park – Blockchainreporter

The Sandbox, a leading decentralized gaming virtual world and a subsidiary of Animoca Brands, announced its partnership with Ocean Park

The Sandbox & Ocean Park partnership

Ocean Park announced a cooperation with The Sandbox, a leading decentralized gaming virtual world and subsidiary of Animoca Brands, to develop breakthrough digital entertainment experiences in non-fungible token (NFT) and gaming virtual worlds.

In terms of execution, the team intends to populate its virtual world at The Sandbox with unique Ocean Park-themed gear and creative merchandise. As a result, viewers could experience the theme park in a whole new way. Ocean Park also plans to add user-generated content to its platform in the future. Finally, management intends to approach 2022 by changing the brand in various ways. Indeed, the park is currently undergoing a massive transformation with the addition of brand new shops, restaurants and entertainment, as well as health and adventure zones. Therefore, venturing into the Metaverse to reinvent their customer engagement is a logical evolution.

Ocean Park, as one of Asia’s premier leisure and resort attractions, also plays an important role in Hong Kong’s social and entertainment scene. They will collaborate with them to provide the leading example of how entertainment can be used in conjunction with NFTs and playing and acquiring to attract and reward local and international tourists.

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Sébastien Borget, COO and co-founder of The Sandbox, said: “We are delighted to welcome Ocean Park to The Sandbox metaverse. As one of Asia’s fastest growing leisure and resort destinations, Ocean Park also plays an iconic role in Hong Kong’s cultural and entertainment landscape. We will work with them to set the first example of how entertainment can be leveraged with NFTs and play and win to engage and reward both local and global visitors.

“As Ocean Park celebrates its 45th anniversary in 2022, the park is transforming in many innovative ways. Not only are we transforming the park into all-new retail, dining and entertainment, wellness and adventure, but we’re also heading into the metaverse to reimagine how we engage consumers, how they connect with each other, and their adventures at Ocean Park,” said Ivan Wong, CEO of Ocean Park. .

“Our partnership with The Sandbox is one of the new initiatives launched by the park and a strategic step for the brand. It allows the Park to develop immersive experiences, events and products in formats never seen before, and to s “to venture into new areas of endeavor made possible by technology. We will be filling our virtual ground at The Sandbox with creative content and offerings that are quintessentially Ocean Park. We are confident that our fans and the NFT community will appreciate the opportunity to explore Ocean Park in a whole new dimension while creating and sharing their user-generated content on our platform,” Wong continued.